Tuesday 14 August 2007

We have all been riped off

Not too long ago, the world was in a frenzy when the 7th Harry Potter book made it too the shelves of bookstores. Within days millions and millions of copies were sold to Harry Potter junkies all over the world.

However I recall in Malaysia there was a major issue of "inappropriate" pricing by some retailers that cause quite a stir among the fans of this four eyed young wizard all over the nation. If im not mistaken, the recommended retail price in Malaysia for the 7th book was around RM120 something. The issue was when some book stores sold the book for about RM60-RM70.

Well guess what? The true market price is the latter!!! Here in Germany the price of the book is about 15 euros which is around RM 70. So the retailers are recommended to rip off RM50 from these innocent Harry Potter loyal supporters. So much for "Recommended retail prices". Maybe there is an extra tax for "tahyul" (superstitious) books that want to be marketed in Malaysia? or are there cronies of high level government officials that are trying to take a larger bite from the consumers by means of recommending an unreasonable price to be endorsed by the government? I don't know. Harry Potter books are not a necessity item and i think its up to the retailers to set the price.

Its funny though, usually when an item is sold at a high price, it makes lots of noise, but on the other hand, this time when an item is sold below the recommended price, suddenly there's noise pollution instead of sounds of happy consumers. That a bit....strange.

Anyways, im not a Harry Potter fan so i couldn't care less about the pricing but I just wanted to inform others about this bizzare incident . If u are asking me to buy one for you here, forget it. Das buch ist auf Deutsch. So if you don't understand the previous sentence, chances are you wont understand the Harry Potter books bought here.

tchuss

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